More is UP!

New Insta Stories

So with the gig that the band had Sofia created new stories to engage the public to go and listen to the band playing live.

We posted a little sneak pic of the band performing at the studio and then we posted an interactive story to engage the audience and to get a percentage of the people that would be attending the show. This gives us information on who our main audience is and who is the most interested in the band. 

We added the location tag to make sure the public knows where the gig is so they would not get confused. Then we promoted the poster we made for the gig so that we would get more engagement on the actual post due to the fact that when society sees a post being tagged they usually click on it and interact. This creates fan engagement and motivation to come since they see the band being excited through the post they feel more motivated and encouraged to go and attend the live performance. The second post was made matching our purple and pink aesthetic and then the first post of the band playing was decorated with purple letters which match our aesthetic vibe of Instagram. We got a lot of engagement in our interactive post which we hope did encourage a lot of people to go!